Today, every company wants to hire candidates who have an “out-of-the-box” kind of thinking but only some of them succeed in finding a candidate who thinks beyond the conventional propaganda.
The reason why most companies fail to attract the right kind of talent is because the companies are using the same old recruiting strategies.
Companies should remember that, to attract great people, the recruiting strategy should also be unique and creative.
Most of the companies in Dubai & the Middle East- turn to recruitment agencies to help them find the right candidate. Teaming up with recruitment agencies in Dubai is considered to be the most cost-effective and efficient way of hiring great people.
Whether you’re an in-house hiring manager or a recruiter, you must focus on creating a creative and unique recruiting strategy to achieve your goal of hiring the best candidates for your company/client.
If you’re thinking what makes a recruiting strategy creative then think no more as we’ve got all the answers for you.
Following are some ways to help you stand out from the crowd when it comes to recruitment:
1. Consider organizing an open house event
Picking the right candidate is just like separating wheat from the chaff. That’s why, it’s recommended to host an open house event so that the potential candidates come to you.
By organizing an open house event, you’ll not just be able to attract a variety of potential candidates but will also be able to find out which candidate is really interested in working with your company.
Hosting an open house event also lets you lower the screening process because non-serious candidates won’t make the effort to attend the open house event and only serious candidates will participate.
Another benefit that comes with organizing an open house event is that it lets you see how the potential candidates interact in a group-setting.
You’ll be able to assess the communication and interpersonal skills of the candidates and decide which candidate has more potential.
2. Lets Social Networking sites do the magic
We live in an era where technology is at its peak and almost every person is an avid user of the top social networking websites. Most of the hiring managers and recruitment agencies in Dubai use social media as a recruiting tool.
Putting up job postings is just not enough, the use of social networking websites is extremely crucial if you want to create a creative recruiting strategy.
LinkedIn is the place where you’ll find a variety of qualified candidates. Make use of all the recruitment tools provided by LinkedIn and attract the right candidates to your company.
Using Facebook to advertise the available vacancies has also proven to be very effective in attracting the right candidates.
To make the recruitment process more interactive, you can also consider putting up a fun video on YouTube/Facebook showing how exciting it is to be a part of your company or how you’ve helped you company’s employees reach new heights in their career.
3. Get rid of the same old boring job descriptions
No-one’s wants to read a plain standard job description full of jargons and boring terms. If you want to attract creative and out-of-the-box thinkers then the content of your job description should also reflect creativity and uniqueness.
Try to spice up the content of your job description and keep the tone a bit informal. Your goal is to make the reader enjoy reading your job description so try to describe all the job requirements and details in a fun and vivid manner.
4. Look beyond job fairs
There’s definitely more to recruitment than attending job fairs.
You’re less likely to find your next superhero in a job fair because the best candidates would probably already have a job. That’s the reason why you should look beyond job fairs and try to attend industry related events.
For example: If you’re looking to hire a financial controller then you should consider attending finance focused meet-ups because this is where you’ll find people who have already proved their mark in the industry.
5. Search for talent in the most unlikely places
Your goal is to lure out the best of the best.
The best candidate is not the one who has a long list of qualifications or many years of experience. You can easily find people with qualifications and experience but you know what’s hard to find?
It’s hard to find people who are extremely passionate about their work and are always willing to learn more and go the extra mile.
Passion and determination is what makes a candidate stand out from others and you’re most likely to find these kind of candidates in the most unlikely places like restaurants, cafes, retail stores etc. Try visiting these places and talk to people about the industry you’re working in and see if they’re passionate about it or not.
If you find someone “passionate” enough to join your company, feel free to invite the candidate for an interview.
6. How about considering past applicants?
Sounds like a good idea, right? You may have rejected some applicants in the past due to reasons like lack of experience/qualification but you still have their data, right? The less experienced ones might have gained more experience, who knows?
That’s why it’s really important to also consider getting back to the past applicants and know where they currently stand in their career.
7. Promote via different media channels
To be a great recruiter, you should also be a good marketer.
Listen to the marketing expert inside you and promote your job postings on different media channels like radio, TV, newspapers, billboards etc.
Above are just a few creative recruiting strategies, don’t limit yourself to these only. It’s always nice to go the extra mile and think outside the box.
The world is full of talent; you just have to be passionate enough to find it. Apart from using the above mentioned strategies, try to brainstorm with your colleagues and come up with creative recruiting strategies unique to your business.