Want to score the job of your dreams? Add some firepower to your application by making a video resume! Simply put, a video resume is a more compelling way to share your skills and unique personality with prospective employers.
In this article, we’ll explain why you should create a video resume and how to do so in five simple steps. Sound like a plan? Then let’s get started!
Why Create a Video Resume?
So why should you create a video resume? It would be a lot easier to simply send out the paper CV you already have. Do you really need to put in the extra work and shoot a video for your prospective employer?
Of course, you don’t have to. But video resumes have a few distinct advantages over their paper counterparts. For example, a video resume will allow you to:
a) Showcase Your Personality
Employers don’t just hire a set of skills, they hire people — people with unique personalities and world views. So don’t be afraid to showcase what makes you who you are. Some of the greatest videos resumes ever created are funny, lighthearted, even ridiculous.
The key is matching your video’s tone with the company you’re hoping to get hired by.
Showcasing your personality is especially helpful if you’re applying for a customer-facing job. Prospective employers will need to know if you have what it takes to speak with both potential buyers and current customers on a regular basis. A video resume is a perfect way to show them that you have a delightful disposition.
b) Highlight Specific Skill Sets
Yes, your personality can help you get your dream job. But at the end of the day, you still have to have the right skills and experience. A video resume is a great way to not just tell prospective employers what you can do but show them.
For example, anyone can say they’re an amazing graphic artist. But a video of you actually creating an image will alleviate any doubt that your claims are, in fact, true.
c) Stand Out in a Crowd
If your dream job is to work for a specific company, you can bet that other job seekers have the same dream. Which is to say, you’ll likely face stiff competition for the role. But fear not! You can rise above the said competition and stand out in a crowd with an effective video resume.
While video resumes are much more common than they were a few years ago, they’re still far less popular than standard paper CVs. We’re not sure why — a quick look at the stats reveals that 89% of employers say they would watch a video resume while an estimated 95% of paper CVs never get read at all.
Ladies and gentlemen, we smell an opportunity!
It should be noted that a video resume should supplement, rather than replace, a paper resume. In other words, don’t forget to update and send your paper resume because you’ve just shot the world’s greatest video res. Ideally, the two will work together to help you land your dream job.
How to Create a Video Resume?
Now that we know why video resumes are so beneficial, let’s talk about how to create one. Follow these five steps below and your video is sure to be effective.
1) Know Your Audience
The first key to every successful video resume is a deep understanding of its target audience. Think about it: if you’re well-acquainted with the hiring company, you can make sure your video’s tone matches the brand’s vibe. You can also ensure that your video includes any vital pieces of information that you know your dream employer will want to hear.
Because we’re talking about your dream job, we’re pretty confident that you already know a lot about the company you want to get hired by.
But if not, here’s how you can learn about them:
- Online Research: The obvious place to start is the internet. Scour the company’s website, find online reviews from current and former employees about the working environment, and carefully read the organization’s hiring materials.
- Talk With Experts: By “experts,” we mean anyone who has worked or currently does work for the company you want to get hired by. Offer to take them to lunch and pick their brains about the organization and what they look for in new employees.
2) Write Your Script
The last thing you want to do during your video resume is “wing it.” This will make you look incredibly unprofessional and all but ruin your chances of getting hired by your dream company. So take the time to write a script before hitting the record button.
But don’t get us wrong! We aren’t suggesting that you read your script word-for-word like a robot. Your video still needs to come across as natural. The trick is finding a balance between being prepared and delivering your planned information in an off-the-cuff sort of way.
Fortunately, your video doesn’t have to be live. We encourage you to take your time and record multiple times so that you have options when it comes to editing.
We should also mention that your video resume should not be a simple run-through of your paper CV. BORING! Instead, use your screen time to articulate your skill sets and accomplishments in a relatable, human way.
3) Watch Your Length
Video resumes are best when kept to two minutes or less. Any longer than that and you run the risk of rambling which doesn’t look very professional. Worse, your target audience, AKA the hiring team at the company you want to work for, will likely lose interest.
Two minutes should be plenty of time for you to share the value you bring to the table.
There are, of course, exceptions to this rule. But if you decide to break it, you need to have a very compelling reason. If you don’t, err on the side of caution and don’t extend your video past the two-minute mark.
4) Keep it Clear and Audible
Most video resume creators tend to focus almost entirely on the visual aspect of their video. We get it. But you also need to pay special attention to your video’s sound. After all, if the recruiter you’re trying to impress can’t understand what you’re saying, your video is toast.
During the recording process, talk slowly, clearly, and loudly. Also, make sure that there isn’t a lot of background noise while you shoot your video.
Lastly, if you choose to speak in your video, or use a voiceover, makes sure it can be heard above your music track. If your voice and the music are playing at equal volumes, you’ll create muddy audio that isn’t easy to follow.
5) Use the Right Tools
You could rehearse your video until you’re blue in the face, record it until you get the perfect take, and directly export the footage to your computer to be emailed to your dream company. But this is obviously not the best way to go about the video resume creation process.
You’re going to want to use a tried and true tool to help ensure your video is top-notch.
Here are some of our favorite options:
- iMovie: If you’re a Mac user, then the free iMovie program that comes with your computer is a great tool for editing your video resume. It’s easy to use and there are plenty of tutorials online to help you become a power user in no time flat.
- VideoPad: How about something for the Windows faithful? VideoPad can be used on both Mac and Windows computers and it’s free for non-commercial use. The app has a simple interface and a lot of cool visual effects.
- Biteable: If you’re looking for a little extra mustard when it comes to creating video resumes, then we suggest taking a good, long look at Biteable. This app has everything you need to create stunning CVs: customizable templates; a media library full of images, videos, and royalty-free music; a text editor, and more. The best part? Biteable can be used for free, just like iMovie and VideoPad. Take a look at this video to see the kind of videos Biteable can help you create:
Amazing Video Resume Examples
You now know everything you need to know to make an amazing, job-securing video resume. But before you set up the camera and hit the record button, take a look at these stellar examples and get inspired:
“My Creative Video Resume” by Patrice Co.
This video resume does just about everything right. It’s creative, lists the creator’s skill sets, showcases their work, and includes contact details. Because the creator doesn’t actually appear in the video, their personality isn’t showcased. But this “con” is offset by the imaginative way in which the information is delivered.
Video Resume for Todd Cavanaugh, MBA
Todd Cavanaugh took a different approach to his video resume and started it off with a piece he produced for Dropbox. It’s funny and really showcases his video abilities. He then steps in front of the camera and shares more about his experience. Great job, Todd!
Editable video resume template by Biteable
If you want to get a video resume out quickly, try this eye-catching video template. Complete it by adding in your personal details, achievements and whatever makes you… you. An added advantage to this approach is that you can customize your video resume for every potential employer.
Your Dream Job Awaits!
A killer video resume may be all that stands between you and your dream job. Fortunately, you now know exactly how to create one effectively.
Just follow the five steps we mentioned above:
- Know Your Audience
- Write Your Script
- Watch Your Length
- Keep it Clear and Audible
- Use the Right Tools
We hope this article has been helpful and wish you good luck as you chase your dream job!