How Recruiters Can Use Mobile Technology to Attract and Retain Talent | CareerMetis.com

The mobile technology has revolutionized the business space. Almost every working individual has at least two mobile devices on him at all times.

Companies can now take advantage of this to improve their hiring practices.

Let us see 5 ways in which the recruiters can use the mobile technology to hire the best candidates for their team.

1) Going Digital

Paper resumes are passé. Candidates no longer fill out pages of information in their CVs and the recruiters don’t waste time in screening candidates individually. Every aspect of hiring has taken the digital route.

Companies are incorporating cloud based recruitment software to attract potential hires. Companies are going beyond posting jobs on their website by stepping into various social media platforms such as LinkedIn, Twitter and Facebook for hiring candidates.

Telephone interviews are being replaced by video calls. While live, two-way interviews are gaining immense momentum, one-way videos are also getting quite popular, where the candidates can record their interviews which can later be accessed by recruiters on on-demand viewing.

2) Simple and Faster Application Process

It isn’t unusual for the candidates to expect an application process that is simple, fast and easy. At the same time, the applying candidates expect a quick and clear response from the recruiters. It doesn’t take too long for the candidates to move on to other companies if they find it difficult or complicated to apply to any company.

Implementing an applicant tracking system a.k.a. ATS in your company will make the task easier as it has tools that help both the organization and the candidates. It enables you to source talent through job boards and employee referral networks, and the candidates can apply and track their applications with ease.

3) Access the Best Candidates

Going mobile means that the candidates can search for jobs from anywhere, at any given time. They are no longer restricted to a location or are stuck with limited choices. They can conduct a thorough search in their spare time and choose exactly where they want to apply.

Almost 45% of job seekers claimed that they use mobiles for searching and applying for jobs.

Companies with ‘one-click-to-apply’ application process can surely expect a lot of applications as compared to those with complicated and traditional application processes. This pool of applications will allow the recruiters to access the best candidates for the job. The more mobile applications you receive, the more quickly you can hire and grow your team.

4) Being in ‘Reach’ at All Times

Responding promptly to candidates is of utmost importance. With a mobile, you can ensure that you are constantly in the loop and it allows you to respond faster, regardless of where you are located at the time. This is particularly useful when you are not at the office and you receive a request/enquiry from an applying candidate.

When you can handle responses on the mobile when you are on the go, it frees you up to do other tasks in the office. This promotes better service to the candidates too.

5) Ability to Optimize Mobile Content

Companies should seek and employ innovative methods to optimize their mobile content, job postings and emails. This helps in increasing the chances of your content to appear in various job searches and reach out even to the busiest candidate.

Having the right people with the right skills on your team might be the key differentiating factor that sets you apart from your competitors. The HR teams must embrace the mobile revolution in recruitment and look for opportunities that can help them in reaching talent and improve their hiring processes with an applicant tracking system.

Written By
Kelly Barcelos is a progressive digital marketing manager specializing in HR and is responsible for leading Jobsoid’s content and social media team. When Kelly is not building campaigns, she is busy creating content and preparing PR topics. She started with Jobsoid as a social media strategist and eventually took over the entire digital marketing team with her innovative approach and technical expertise.

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